Domino’s Giving Away $50 Million Worth Free Food to take on DoorDash


The fast-food giant is doing something huge and unbelievable. They announced on Monday on their website: 

“Other food delivery apps charge customers with hidden city or service fees, not Domino’s. We charge customers one straightforward delivery fee because we believe that level of transparency is what customers want and deserve.”

As mentioned above, they made this announcement under the name “Surprise Frees,” which has been taken to combat other food delivery apps like UberEats and DoorDash.

Swiggy To Deliver Food Using Drones, Got Approval and Funded By Zomato’s Investors

How Are They Going To Do This?

According to CNN Business, “Domino’s said the free food would be added to one in every 14 orders, giving customers a little more than a 7% chance of winning each time they order. Winners will see the additional menu item on their order confirmation page.”

Why Did They Start This? 


Food delivery apps like UberEats and DoorDash have angered a couple of customers in some cities of the US for adding additional fees in the cart right before checkout. “The added charges are the result of local governments pausing caps that limit how much third-party delivery platforms can charge restaurants to help struggling businesses.”

In the United States of America, Domino’s has never used third-party applications before for delivery. Their CEO even said in a statement:

“The company struggled a little bit understanding the long-term economics in some of the aggregator businesses, and that it doesn’t make sense economically for franchisees to use the apps.

In 60 years, we’ve never made a dollar delivering a pizza. We make money on the product, but we don’t make money on the delivery. So, we’re not sure how others do it.”

Don’t Make These Mistakes Before You Order Food Online Again

Although, this announcement does have some downsides. The delivery time seems to have gone up by a couple of minutes, and customers now have to wait longer for their pizza. Tough times call for tough measures, indeed. 

Related articles

Healthy Food Options at Weddings for the Wedlock Season

Wedding season is just around the corner and probably the day when most of us will overeat and...

Top 15 Bengali Sweets in India for All the Sweet-Toothed People

If you love sweets then you certainly can't say no to the wide variety of delicious Bengali sweets....

Top 10 Best Romantic Restaurants in Delhi for Valentine’s Day

Planning to take your loved ones for a romantic dinner in these romantic restaurants this Valentine’s? Then you...

Red Meat: Everything you need to know about Red Meat

A recent report by the medical journal 'The Lancet' said that consuming Red Meat may not be that...

Try Keto Diet During Lockdown, With this Diet Plan

If you have had a conversation with your gym-going buddy, then you probably would have heard their diet...

10 Vegetarian foods to avoid Hairfall this monsoon

We all have experienced Bad dreams about hair loss, but we frequently forget that hair loss or growth is...

How to Manage Your Diet Plan During the Festive Season

With the upcoming festive season right around the corner, one can’t help but give in to those sweet...

10 Food Items to Avoid If You have a Deskjob

Did you forget to bring your Tupperware to lunch today, or you stormed out of your house when...