In a much-awaited comeback, Pakistani singing sensation Atif Aslam is set to grace Bollywood with his soulful voice after a hiatus of five years. The news of his return has generated excitement among fans and cinephiles alike. Atif Aslam’s upcoming song is part of the movie ‘LSO90’s’ (Love Story of 90’s), a cinematic venture produced by Sangani Brothers Motion Pictures and helmed by director Amit Kasaria.
The film, produced by Haresh Sangani and Dharmesh Sangani, boasts an intriguing cast featuring Adhyayan Suman alongside the captivating Miss Universe Diva, Divita Rai. Atif Aslam’s inclusion in the project stems from the producers’ belief in the universality of music, transcending boundaries. The Sangani brothers expressed their enthusiasm for Atif Aslam’s return, emphasizing that his musical compositions are widely acclaimed and hold a special place in the hearts of the audience.
Having made significant contributions to Bollywood in the past, Atif Aslam’s previous hits include ‘Pehli Nazar Mein’ and ‘Bakhuda Tumhi Ho’ from the movies ‘Race’ and ‘Kismat Konnection’ in 2008. His soulful renditions of ‘Tu Jaane Na’ and ‘Tera Hone Laga Hoon’ from ‘Ajab Prem Ki Gazab Kahani’ garnered immense appreciation in 2009. The chart-topping ‘Jeena Jeena’ from ‘Badlapur’ in 2015 and ‘Dil Diyan Gallan’ from ‘Tiger Zinda Hai’ in 2017 further solidified his position as a sought-after playback singer.
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Despite the ban on Pakistani artists in India, Atif Aslam has consistently mesmerized his audience with his enchanting melodies. Notably, during this period, he showcased his musical prowess in the 12th season of Coke Studio, rendering soulful renditions of “Aaye Kuch Abr,” “Mubarik Mubarik,” and “Wohi Khuda Hai.” In 2020, Tips Music unveiled Atif Aslam’s “Woh Mere Bin,” and he further showcased his versatility with “Kadi Te Hans” for VELO Sound Station, amassing 2.5 million views within two days of release.
The year 2021 witnessed Atif’s release of “Raat,” a musical interpretation of Munir Niazi’s poem. Paying homage to Musarrat Nazir, he premiered “Chale To Kat Hi Jayega” on 19 March 2021. On 26 May 2021, Times Music released the unreleased gem “Jee Len De” from the movie “Romeo Akbar Walter (RAW),” starring John Abraham. Continuing his musical journey, Atif unveiled “Rafta Rafta” on 21 July 2021. In 2022, he collaborated with Amy Jackson for the release of “Moonrise,” showcasing his global appeal.
Venturing into television, Atif made his debut in the Pakistani series “Sang-e-Mah” on HUM TV in January 2022. His rendition of “Rangreza” from the movie “Lover” resonated with audiences. The year 2023 saw Atif’s collaboration with Jaani for the beautiful song “Bura Haal,” featured in the film “Carry on Jatta 3.” Adding to his recent releases, the captivating “Jee Ve Sohneya Jee”, marked another chapter in Atif Aslam’s illustrious musical journey.
Producers Haresh Sangani and Dharmesh Sangani shared insights into the collaboration, highlighting the challenge of bringing Atif Aslam on board. According to them, Atif Aslam was drawn to the film’s storyline and the ensemble cast, ultimately agreeing to lend his voice to a romantic melody in ‘LSO90’s.’ The Sangani brothers express pride and joy at this collaboration, anticipating a warm reception from Atif Aslam’s fanbase.
The producers see the collaboration as a delightful pairing, where Atif Aslam’s romantic vocals align seamlessly with the film’s title, ‘LSO90’s (Love Story of 90’s).’ The song is anticipated to be a highlight of 2024, offering a harmonious blend of visuals, lyrics, and music. While Atif Aslam contributes one song to the film, the producers are considering the creation of another track with the acclaimed singer.
Amidst great anticipation, Haresh Sangani and Dharmesh Sangani revealed that ‘LSO90’s’ features other top-notch singers like Udit Narayan, Amit Mishra, and Aman Trikha, with a magnificent song dedicated to Ganpati Bappa. The production house extends gratitude to all the singers involved, expressing optimism that the movie’s album will be the finest of 2024 in the Bollywood industry.